As a Digital Brand & Social Media Account Manager, I led content creation and day-to-day management for national brands like Taziki’s, Son of a Butcher, Raising Cane’s, TGI Fridays, Recover 180, Koia and others. I helped drive over 500 million impressions and 25 million engagements through strategic content execution and platform-specific storytelling. I also developed brand voice guidelines and long-term content calendars, resulting in over 100,000 new organic followers across client channels within a single year.
Below are content examples, storyboards for ads/commercials, mood boards and shot lists for photo shoots, and creative briefs that I’ve led in brainstorming sessions with both internal teams and clients.
Taziki's Mediterranean Cafe
TAZIKI’S SHOT LIST




















Son of a butcher
RAISING CANE’S
TGI Friday’s
Mood board









TGI Friday’s shot list (in excel w descriptions. Arrows on left & right side)
RECOVER 180 SPORTS HYDRATION STORY BOARD


RECOVER 180 SPORTS HYDRATION PASS THE PACKET CAMPAIGN AESTHETIC

Creative Brief for internal brainstorm (arrows on left & right side)
MARATHON PETROLEUM Mood board





